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On March 29, the ECL League (the ECL E-Sports Champions League) officially held the 2024 Rekindling the War launch ceremony at the Xanadu Hotel in Wuhou District, Chengdu. This launch ceremony officially announced the start of a new journey for the 2024 ECL League. Announced the annual event plan, looked forward to the future development of the league, discussed the exchange of e-sports ecology, and cross-industry e-sports integration and other important cooperation contents.

The ECL E-Sports Championship League is approved by the State Sports General Administration, initiated by the China E-Sports Sports Development Center, hosted by Sichuan Chixing Gaming Technology Co., Ltd., and supported by Sichuan Zhongshe Business Incubator Co., Ltd. and Chengdu New Display Industry Association as co-organizers.

Attending this event were the China E-Sports Development Center, the Three Kingdoms Creative Design Management Committee of the Wuhou District People’s Government, the Culture, Sports and Tourism Bureau of the Wuhou District People’s Government, the Lingshui Street Office of the Wuhou District People’s Government, the Sichuan Academy of Social Sciences, Haopin China. Listed Company Industry Service Center, Sichuan Southwest Business Daily, Tibet Chengdu Office, Southwest Jiaotong University, Chengdu New Display Association, Zhongying Energy Company, Popular Qitian Group, Xanadu Hotel Company, and national game media, e-sports media, etc. More than 200 government, industry, business and media representatives witnessed the wonderful moments of the ECL launch ceremony.

2024 ECL lands in Chengdu and starts a new journey! Committed to building an “e-sports cultural capital”

As one of the first cities in China to develop the e-sports industry, Chengdu has gathered many gaming and e-sports companies and has successfully incubated a number of phenomenal cultural and creative IPs. In order to promote the development of the “e-sports +” industry, Chengdu City has proposed six major development measures and three major work guarantees “Implementation Opinions”, which provide a strong guarantee for the healthy development of the e-sports industry.

ECL Electronic Champions League launch ceremony scene

In the future, the ECL E-Sports Championship will be located in Chengdu, planning to build high-end e-Sports comprehensive venues and training venues, and a training base for e-Sports practitioners to cultivate more outstanding talents in the e-Sports industry and add a touch of color to Chengdu’s “City of E-Sports Culture” .

Consolidate the dominant position in the e-sports industry and support multi-chain development and talent training

At 10 am, accompanied by a cool light show. The launch ceremony of the 2024 ECL E-Sports Champions League officially kicked off. At the launching ceremony, Mr. Wang Yuanxun, representative of the China E-Sports Development Center, attended the launching ceremony and delivered an important speech. He pointed out the importance of the e-sports industry to the development of the Internet, promoting Internet technology innovation and promoting Internet economic prosperity, expanding the scale of Internet users and increasing the influence of Internet culture.

Mr. Wang Yuanxun, representative of China E-sports Development Center, delivered a speech

In this speech, he emphasized the need to focus on cultivating e-sports talents and promote the healthy development of the industry. Only by continuously strengthening talent training can we provide strong talent support for the sustainable development of the e-sports industry. At the same time, Mr. Wang Yuanxun also shared the influence and attention of the eight successful events held by the ECL Champions League. He also affirmed and recognized the future development and brand, and reiterated the goal of building an internationally leading and authoritative brand event system in China and The development goals of the pan-esports ecological platform.

Leaders and guests present at the meeting

Blazing Star Racing inherits the spirit of ECL competitions and creates a phenomenal national league with a demonstration effect

In 2024, Sichuan Chixing Gaming Technology Co., Ltd. (hereinafter referred to as Chixing Gaming) will become the only domestic operator of the ECL League. Sichuan Chixing Gaming Co., Ltd. inherits the characteristics of the ECL League and emphasizes the eternal spirit of youth and hard work. Sunshine, as a symbol of positivity, combines with innovation to inject new vitality and development power into the ECL League.

Deng Xiyan, spokesperson of Sichuan Chixing Gaming Technology Co., Ltd., spoke

At the launch ceremony, Deng Xiyan, spokesperson of Sichuan Chixing Gaming Technology Co., Ltd., took the stage to speak and introduced the history of the eighth ECL League, the 2024 event plan and future development direction to the leaders and guests present. As a mature event created by China’s e-sports development center, the ECL League aims to create the world’s largest e-sports event with the support of the State Sports General Administration.

Combine local tourism characteristics to create a unique city business card

In this year’s event plan, the ECL League will not only include many popular e-sports projects such as CS2 and Dota2, but also include casual e-sports projects, virtual reality e-sports projects, artificial intelligence e-sports projects, etc. The ECL League will target young, middle-aged, elderly and other groups, using campuses, communities, and Internet cafes as breakthrough points to create various competition systems such as college e-sports, professional e-sports, senior e-sports, and women’s e-sports. Highlight the “puzzle + entertainment” characteristics of ECL e-sports, allowing more people to participate in e-sports. At the same time, the ECL League will also combine local tourism characteristics to create characteristic city business cards, cooperate with e-sports industry celebrities, and provide follow-up commercial extension services for the event in conjunction with local policies.

Diversified development of new tracks in the e-sports industry and digital IP empowerment work together

In addition, Mr. Tang Ke, e-sports industry representative and ECL event operations director, Mr. Zhang Zhimin, virtual reality enterprise representative, and Mr. Hani, ECL digital empowerment promotion representative, also took the stage to speak. The main track they spoke on focused on diversifying the ECL league and providing new development tracks in the form of digital IP empowerment.

Mr. Tang Ke, Director of ECL Event Operations, spoke

Mr. Tang Ke first took the stage to share his experience in the e-sports industry and summarized his e-sports career in the past 20 years. He also shared his views on the development of the domestic e-sports industry in the past 20 years and analyzed the industrial chain derived from e-sports. Finally, he summarized his future diversified development direction of e-sports and believed that virtual reality and artificial intelligence will be the new blue ocean of e-sports in the future.

Mr. Zhang Zhimin, Director of E-Sports Operations of Danghong Qitian Group, took the stage to speak as a representative of enterprises in Chengdu. He elaborated on the development direction of digital smart sports based on the current layout of Denghong Qitian Group’s comprehensive “5G+XR” strategy. In the future, Hongqitian Group will use events as the driving force, 5G+XR as the core technology support, and large-space real-person VR e-sports as the social carrier to help the national development of digital smart sports competitions. Through continuous technological innovation and event promotion, we can bring more value and fun to players, audiences and the entire e-sports and digital smart sports.

Mr. Zhang Zhimin, the popular operations director of Qitian Esports, gave a speech

In terms of digital IP empowerment, Mr. Hani, ECL’s digital empowerment promotion representative, pointed out that Blazing Star Games will use content innovation and cultural output in the future. In order to promote value dissemination and form a brand communication matrix, various brand IPs and Internet celebrity IPs will be created to attract traffic, and finally an ECL digital e-sports operation platform will be created. It also builds an online digital entertainment community through diversified scenarios such as e-sports sparring, e-sports live streaming, audio and video, and MCN, and drives the development of peripheral industries such as trendy clothing, hand-made dolls, e-commerce, cultural creativity, tourism, real estate, entertainment, and film and television.

ECL Digital Empowerment Promotion Representative Hani spoke

ECL eSports Champions League officially launched

At the launch ceremony of the ECL E-Sports Champions League, Mr. Wang Yuanxun, representative of the E-Sports Development Center; Mr. Zhang Yunjun, general manager of Zhongying Energy; Mr. Deng Xu, director of Jiangxi Street, Wuhou District People’s Government; Ms. Li Yuhong, general manager of Xanadu Hotel; and ECL Mr. Li Junwan, the general manager of the event; Ms. Deng Xiyan, the spokesperson of the ECL event; Ms. Wang Yan, the director of the ECL Government and Enterprise Department; and Mr. Tang Ke, the director of ECL e-sports operations jointly took the stage to complete the launch ceremony of the ECL e-sports project and took a group photo!

Leaders and guests of the ECL E-Sports Champions League launch ceremony took a group photo

Compared with other e-sports events, the ECL E-sports Champions League has a wider user audience, and the event content is more positive and healthy. It is a true “e-sports for all”. Sichuan Chixing Gaming Technology Co., Ltd. also hopes to convey the sports spirit of hard work and collaboration to more young audiences by creating the ECL e-sports championship league, drive more online and offline interactions, and allow more people who love sports to come Pay attention to e-sports events.
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About ECL Esports Champions League

ECL (Esports Champion League referred to as ECL) is a mature event created by the China Esports Development Center and has been successfully held for eight times. It is the first domestic e-sports league event with independent intellectual property rights developed by a professional team in the industry. In 2024, Sichuan Chixing Gaming Technology Co., Ltd. will become the only domestic operator of the ECL League.

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